AI Insights · Timothy · July 2021
Top 5 Social Apps Performance in Peru, Q2 2021
In Q2 2021, the top 5 social apps in Peru, including TikTok, Facebook Lite, Instagram, Likee, and X, demonstrated varied performance in terms of downloads, revenue, and active users according to Sensor Tower data.
In Q2 2021, the top 5 social apps in Peru displayed diverse performance metrics across downloads, revenue, and active users on a unified platform. Here’s a closer look at their trends:
TikTok saw a steady increase in weekly revenue, peaking at approximately $6.3K in the final week of June. Weekly downloads fluctuated, starting at around 236K in late March and tapering to 128K by the end of June. Active users also showed a dynamic pattern, rising from 5.3M to a peak of 6.8M in late May before settling at 6.4M.
Facebook Lite maintained a consistent revenue stream, averaging around $19K to $22K weekly. Downloads experienced a slight decline, starting at 118K in late March and decreasing to 99K by the end of June. Active users remained relatively stable, hovering around 15.2M to 15.3M throughout the quarter.
Instagram showed minor fluctuations in revenue with a notable peak of $188 in mid-June. Downloads were stable, averaging around 77K to 85K weekly. Active users displayed a slight increase, beginning at 8.6M in late March and ending at 8.6M in late June, with minor ups and downs in between.
Likee - Short Video Community experienced a gradual decline in revenue, starting at $1.9K in late March and dropping to $819 by the end of June. Downloads reflected a downward trend as well, from 52K to 33K. Active users saw a decrease from 702K to 643K over the quarter.
X had a stable download rate, with a notable spike to 51K in early June. Active users remained consistent, averaging around 2M throughout the quarter.
The data presented is sourced from Sensor Tower. For more in-depth insights, visit Sensor Tower's platform.